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Rose Brand News & Information Feature Story


ADC Becomes NATEAC Platinum Sponsor

Thursday, January 23, 2020

Bill Sapsis, Director of the North American Theatre Engineering and Architecture Conference (NATEAC), is very happy to welcome ADC as a Platinum Sponsor. ADC General Manager Kevin O’Grady noted, "ADC is expanding into a company that sells much more than just standard curtain track. Our focus is now INNOVATION, and NATEAC provides us with the perfect platform to reach those who'd be most receptive to our message, the forward-thinking architects, engineers and designers of our industry".

Bill added, “We’re very grateful for the ADC sponsorship. Their commitment helps NATEAC achieve its goals of promoting and facilitating communication between the design professionals responsible for performance spaces and the owners/end users of those facilities”.

NATEAC has attracted over 300 industry professionals, venue owners and end users from 12 countries on 4 continents. The conference offers a forum for the exchange of ideas and experiences between all of the interested parties, ultimately creating a community for professionals to connect and engage in valuable, face-to-face conversations, offering opportunities not otherwise available. Networking continues to be an important and enjoyable aspect of the conference, which includes panel sessions, the traditional harbor cruise, a conference dinner at Sardi's and a conference closing cocktail party.